Digital Marketing Blog

10 ALTERNATIVES FOR GOOGLE ADWORDS

Most of advertisers tend to look towards Google Adwords. Well, no surprise in that. This system has the biggest reach in many countries. It also gives a multitude of handy tools for adjusting your advertising campaigns and improving their efficiency.

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SEO TRICKS FOR PROMOTING VIDEO WITH YOUTUBE

Video promotion is a very effective technique. It allows you to increase the number of clicks on your resources significantly. Video content is a real hacking in the search engine, and there are two reasons for this. Video is much easier to navigate than regular text materials. Moreover, in such a way you get more clicks. It's definitely a victory!

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GUIDELINE TO SETTING-UP ADVERTISEMENTS IN GOOGLE DISPLAY NETWORK

Google Display Network is the biggest network of context based advertisement, which can be found on the Internet today. Millions of web-sites participate in it, and advertisers can choose where, when and in which formats to show their advertisements. Selection of an audience is based on a multitude of parameters, which can be applied separately or combined with one another.

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HOW TO FIND VULNERABILITIES AND PROTECT YOUR WORDPRESS SITE FROM HACK ATTACK

The vast majority of security problems that WordPress sites face are actually easy to control. The core of this system has passed a long way of development and is quite safe now. It may seem unexpected to many users, but the developers are serious about security and release patches very quickly. One of the strengths that WordPress has is that it is easy to be updated and its development cycle is processed at a high speed.

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SETTING UP AND OPTIMIZING YOUR GOOGLE ADWORDS ACCOUNT PROPERLY

In this article we’ll show you how to optimize your Google PPC campaigns using tools such as Google AdWords, Google Analytics and Google Display Network to make your campaigns more effective with a smaller budget.

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MANUAL ON HOW TO MANAGE ONLINE-REPUTATION ON THE INTERNET

No matter how big or small your business is - it still needs reputation. To keep it at high level, you have to monitor feedbacks left by Internet users. In the vast majority of cases, there are some simple rules that you’d better follow to make your brand recognizable.

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SHORT MANUAL ON HOW TO OPTIMIZE CONTEXTUAL ADS

There are times when contextual ads turn out to be completely ineffective. In such cases, the vast majority of people simply give up, thinking that this way of promotion is just not eligible for their businesses. However, the truth is slightly different. Conventionally, the only problem lies in a poorly manageable optimization or its total absence.

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HOW TO OPTIMIZE AN ANDROID-APP FOR GOOGLE PLAY

The algorithm that determines the rankings of apps in Google Play is kept in secret. However, it doesn’t necessarily mean that you can’t promote your own program. The tips that you are about to see will help you make your app more recognizable not only for Google Play, but for your potential customers.

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HOW TO BLOCK GOOGLE BOT AND OTHER BOTS WITH THE HELP HTACCESS, ROBOTS.TXT AND META TAGS

Every website owner is well-aware of the fact that it is incredibly important that Internet users get what they ask for. In spite of this, very few actually know that excluding certain pages from SERP has alike value for the final goal. Let’s take a look at some techniques that you can use to block the access to specific parts of your own web-resource.

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A GUIDE ON HOW TO SET UP GMAIL ADS

According to the survey conducted by Google in 2014, 96% of adults are currently using emails. What is more, 56% of those people have chosen Gmail as their favorite platform.

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